A well-written ad has the ability to attract potential customers. It is in this light that you need to be very articulate when coming up with an ad for the classifieds (объявления) especially in real estate. This is due to the high competition in the market. You need to come up with an ad that is able to capture the attention of your target audience. Take time to look at other ads as well as research on the best further on the best methods to use. Tips to guide you as you come up with the ad should include,
• Come up with a catchy headline
• List the outstanding features of the house
• Provide photos
• Prompt your readers to act on the information
• Include contact information
• Provide links in online ads
The headline should be catchy in order to draw the attention of your target audience. Choose the outstanding feature of the house that customers are looking for in the free classifieds (бесплатные объявления). Indicate whether the house is for sale or is to let. You should state the number of bedrooms as well as the location of the property. In case the house is for sale, indicate the acreage of the land. This gives your reader a chance to decide whether to indulge you further. Provide photos of the house. Give clear photographs of the interior and the exterior.
Direct clients to your site
Prompt your readers to action so that they can feel the urgency of the information provided. It is of utmost importance that you include your contact information when placing Bulletin board (доска объявлений). This gives your target audience a chance to make further inquiries on the property as well as book for viewing and subsequent purchase of the same. Provide the email address, website as well as call contacts. You can go a step further to include links to your website. This will direct customers to your site as they look for more property.